On-Page SEO and its factors for Ranking

On-Page SEO and its factors for Ranking


As a blogger, you should always know that what is SEO and its types. What is the importance of different types of SEO and how can we do it for our website or blog. As a blogger you should also know that, what are the factors of On-Page SEO affect our website for its ranking?

If you have a website and you are not getting traffic on it then you have to focus on the On-Page SEO of your website. In this blog, we will discuss On-Page SEO, the importance of On-Page SEO for the website, and the factors of On-Page SEO. So let’s start with what is the On-Page SEO?

What is the On-Page SEO?

On-Page SEO is the best technique for optimizing any website or blog. You can easily rank your website in search engines by doing on-page SEO. In simple words, we can say that this is a type of SEO by which we can internally optimize our web page to make rank faster in SERP.

Google updates its algorithm from time to time to serve accurate information for its users. So for ranking your website or content in Google, you should optimize your webpage according to the Google algorithm. It helps your website to boost search engines and get traffic.

By optimizing your blog or website the Google bots can easily understand your website and crawl it fast.

Need for On-page SEO (Search Engine Optimization)     

We all know that we can easily write or publish our posts on the website. But no effect can occur on it. For ranking your website in the Google search engine of your post or getting organic traffic you have a need for On-Page SEO. To easily rank your website there are many factors on which you have to be worked. Here you will also reed different about the different factors of On-Page Optimization.

 

These factors help you in ranking your website and get organic traffic in search engines. In this post, we are giving many different factors which you have to be done in each post of the website or blog.

 

Factors of On-Page SEO

Google has fixed many different factors on- Page SEO for ranking your website in Google search engine. So let’s discuss it. You have to be writing your blog or website post according to these factors and get ranked easily in search engines. We can say On-page SEO techniques of these factors.

1.            Post Content

If any visitor visits your website then you should write your blog post according to the intention of the viewer. If your post doesn’t have any appropriate information according to the visitor then the viewers will leave your page without spending time on it. So you have a need to write your post according to the visitor`s query and search. If your website has the best content according to the viewer, then it makes a good impression. It helps the website to rank higher in search engines. This is an on- Page factor for the website.

2.            Post Title

If you have decided to write a post on the website then you should start your post with an attractive and informative title. The title describes all the information which is written in the post. The length and the character of the title should be according to the Google SEO factors.

3.            Title Length

If you write the title of your post, then you should keep in mind that it should be in 60-65 characters and describe the body of the post. It should be informative and eye-catchy. So the viewer can attract to the title and read your post.

4.            Targeted Keywords

Targeted keywords are those keywords that are to be ranked in the search engine. If your blog post has no targeted keywords then there have no chance to rank in the search engine. You should keep some targeted keywords in a blog post that is to be ranked in the search engine according to the search engine optimization rules.

5.            Keywords length

If you have written keywords in your blog post then you should keep in mind the length of them. You should decide about the short-tail keywords and long-tail keywords. You should also take information about the keyword density for your blog post.

6.            Keywords density

Keyword density is an important factor of On-Page SEO. Keyword density is the limit of keywords used in the blog post. You should not use more keywords in your blog post. If you have used more keywords in your blog post then this makes a bad impression on the ranking of your blog in search engines.

7.            Permalink

Permalink is also known as a permanent link to the blog post. If you have used lengthy permalink of your blog post then it makes a bad impression on the SEO of your website or blog. You have a need for the SEO friend URL of the webpage or your blog post.

8.            Alt Text (Alternative Text)

If you have placed an image in your blog post then your image should have alt text in it. The alt text describes the image. The alt text works as an image description for the crawler and the crawler reads about its importance for the blog post. You should use your targeted keywords in the alt text of the image.

9.            Heading and sub-headings

Heading is the main On-Page SEO factor for the webpage or blog post. Your blog post should have H1, H2, H3, H4, H5, and H6, tags. The title of the post or webpage already comes in H1. These heading tags make your blog post attractive and more informative for the viewers and Google bots also.

10.          External linking

External links are those links that connect your blog or website to another website or blog. The reader can easily reach the other website by these links. Forgiving more information about any special word you can use external links of other websites which have high Google Authority like Wikipedia, Quora, etc.

11.          Internal Linking

Internal links are the links of your same website. These links are used to connect one post to another post. If any visitor reads one post on your website then with the help of internal links he/she can easily shift to the other post of your website. This internal linking also helps to decrease the bounce rate of the website.

12.          Meta Description

Meta Description is a very important factor of On-Page SEO. This helps to give a brief and informative description of your blog post for the Google crawler. The Meta description should be at 155 to 160 characters. It is important to add targeted keywords in your meta description.

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